Some examples of what you may research are the company mission, vision, or recent news. You’re looking for information that is relevant to the position and details that make you excited about the company.
Let’s look at Patagonia as an example. Patagonia’s mission statement is: “Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.” If you’re applying for a Sales Internship, but you’re also passionate about protecting the environment, then it would be great to reference how you’re drawn to their mission.
According to a study conducted by Georgetown University, approximately 40 percent of undergraduate students work at least 30 hours each week. If you need to secure a part-time job to pay for your education, or simply want to make some spending money, you’ll typically need to write a cover letter.
Just because the position is part-time doesn’t mean you should spend less time writing your cover letter. You need to put the same time and effort into your cover letter as you would when applying for an internship or full-time position.
As a University of Michigan College of Engineering graduate, I am pursuing a career in consulting. After graduation in April 2012, I worked for Schlumberger (World’s largest oilfield service company) as a Field Engineer for 6 months. I have also been a very active member of Society of Women Engineers on collegiate and professional level. The problem is that I am no longer a ‘recent graduate’ and I am also switching careers at a very early stage in my career from engineering to consulting. What would you recommend would be key points to bring up in my resume?